Buyer Insights for Product Development

Data-Guided Decisions for Your ePayments Solution

Join us for our upcoming provider-focused informational webinar to learn how you can leverage this data to strategically guide your development lifecycle.


October 24, 2019 6:00 PM, 30min

Successful product development takes a lot of work, not only for your skilled software engineers, but also when it comes to fully understanding and accounting for external factors — i.e. your market and your customers. Strategic product design depends on leveraging the right information to guide your development lifecycle. We are happy to announce our new Buyer Insights Research Program, which provides off-the-shelf customer insights and research data throughout the year for Electronic Payments, Travel and Expense Management, Accounts Payable Automation, and eProcurement solutions.

Levvel is an IT strategy firm with the goal of helping our clients achieve their business goals with technology. Our goal in 2020 is to work holistically with product teams on software development strategy, transformation, and implementation. Our first Buyer Insights study covers electronic payments technology, including customer needs, ePayments provider competitive landscape, and buyers’ purchasing process for these solutions.

Meet the speakers

Major Bottoms Jr.

Senior Research Consultant

Anna Barnett

Research Senior Manager

Guests will learn about

  • Key insights from our 2019 electronic payments study
  • How to use this data for guided development decisions
  • The Buyer Insights Program, our new off-the-shelf market research offering

Who should attend?

Leaders and influencers in:

  • Technology and Innovation
  • Strategy and Product
  • Marketing and Sales

Meet the speakers

Major Bottoms Jr.
Senior Research Consultant

Major Bottoms Jr. is a Senior Research Consultant for Levvel Research based in Charlotte, NC. He plays a key role in the analysis and presentation of data for Levvel’s research reports, webinars, and consulting engagements. Major’s expertise lies in the Procure-to-Pay, Source-to-Settle, and travel and expense management processes and software, as well as technologies and strategies across DevOps, digital payments, design systems, and application development. Prior to joining Levvel, Major held various roles in the mortgage finance field at Bank of America and Wells Fargo. Major graduated with a degree in Finance from the Robert H. Smith School of Business at the University of Maryland.

Anna Barnett
Research Senior Manager

Anna Barnett is a Research Senior Manager for Levvel Research. She manages Levvel's team of analysts and all research content delivery, and helps lead research development strategy for the firm's many technology focus areas. Anna joined Levvel through the acquisition of PayStream Advisors, and for the past several years has served as an expert in several facets of business process automation software. She also covers digital transformation trends and technology, including around DevOps strategy, design systems, application development, and cloud migration. Anna has extensive experience in research-based analytical writing and editing, as well as sales and marketing content creation.

Watch the Webinar

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