2022 Banking-as-a-Service Report

Discovering how FinTechs can meet consumer demand and increase revenue with BaaS

Levvel’s Banking as a Service (BaaS) report reveals the state of BaaS implementation among FinTechs and the value of selecting the right BaaS partner.

Customers are craving a more connected banking experience—and BaaS creates ample opportunity for financial services companies to provide it. As consumer demand for BaaS solutions continues to rise, BaaS is likely to become a standard strategy for FinTechs, though selecting the right implementation partner will be the differentiator for sustainable success.

To better understand the state of BaaS, Levvel’s research and industry experts surveyed employees of 200+ North American companies with a use case for leveraging financial technology. The results show that while many companies have begun their BaaS journey, there are still barriers to adoption—and potential for growth.

This report serves as a guide for financial institutions, FinTechs, and companies at large who have either implemented BaaS strategies or are ready to begin building a BaaS plan. From analyzing current challenges and benefits to envisioning how the future of BaaS may take shape, this report aims to streamline the path to BaaS innovation.

Authored By

Scott Harkey, Chief Strategy Officer, Head of Financial Services & Payments

Scott Harkey

Chief Strategy Officer, Head of Financial Services & Payments

Fred Fuller, Senior Director, Financial Services and Payments

Fred Fuller

SVP, Retail Banking

Major Bottoms Jr., Senior Research Consultant

Major Bottoms Jr.

Senior Research Consultant

How can this report help you?

  • Learn about BaaS strategies that scale with your business
  • Build a case for BaaS investment and prioritization
  • Discover how to assess and choose a BaaS provider
  • Design effective product roadmaps and assist in client retention
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2022 Banking-as-a-Service Report

Discovering how FinTechs can meet consumer demand and increase revenue with BaaS

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